strategic communicator | growth marketer | tech enthusiast
Hi, this is Zoey :)
Zoey Ren is a strategic communicator, growth marketer, and tech enthusiast who is passionate about helping you create impact and growth through effective marketing.
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Zoey helps companies and organizations reach and connect the audience through social media, emails, and events.
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- She wrote customer stories for her previous company, Particle, and sent out monthly newsletters to its 18,000+ developer community.
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And she drove 2k+ registrants and sold 200+ workshop tickets for the company’s first virtual customer conference, Spectra 2020.
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She worked with the Sales and R&D team to generate buzz for a new product launch at Mindray and grew followers on the company’s Linkedin page and WeChat official channel by over 10% in three months.
Zoey helps startups to grow their customer base and revenue pipeline through data-driven marketing campaigns and operations.
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She helped Particle to manage and optimize its marketing attribution models and lead scoring rubrics to support the sales team capture opportunities.
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She delivered high-level analysis and reporting of campaign performances and pipeline metrics to find the most effective way to save marketing money.
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She maintained and exceeded the quarterly lead generation goal by 16% and influenced over 13M+ opportunity pipelines in one quarter.
Zoey lives in San Francisco, where she loved to attend all the tech conferences and tradeshows pre-COVID time.
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- After taking a Data Security class at Medill, Northwestern University, she turned low-key but still creeps on social media to check out marketing trends. #GoCats!
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- She is learning basic Japanese, Greek, and Portuguese, so she can comfortably ask the locals where the best street food is in 2021, when, hopefully, COVID is over.